Tag: Financial
brand copywriting.
A copywriter contractor for Tag
Worldwide, I developed creative
messaging for their financial brand accounts.
The London-based production agency, Tag,
was in need of a brand copywriter to work on
two of its North American finance accounts.
With experience at Freddie Mac and Capital
One, my footing in the market opened up the
door to this opportunity.
Working closely with internal brand standards
and guidelines, I developed messaging and
creative copy in the form of short-form print
and digital adverts.
Meeting and exceeding project standards, the
challenge of writing for two new Fortune 500 financial brands, has served to grow my expertise
and skillset in this market.
It's work I wish I could share. As you may imagine, banks can be a bit guarded when it comes to communications. If you want to hear more about these
specific projects, just give me a holler.