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Charles J. Arrigo

I write with my heart, and the rest takes care of itself.
Copywriter

charleyarrigo@gmail.com

How the story goes...

"From London's busy streets to Tanzania's tallest peaks."

... During this past year of my young career, I was given the challenge of helping to unite ChangeMakers from around the world who wanted to make a difference.  

Whether it was London millennials inspired to end homelessness on their city streets, or a youth base in Tanzania looking to jump start education in Dar es Salaam—my mission as a copywriter was to inspire these individuals into signing up and taking action with UK startup, We Make Change.

Through the use of uplifting and inspiring copy, my writing content focused on the “good” of issues, and what can happen when individuals choose to “make change”.  The result?  A 417% increase in Twitter followers from 961 to 5,000, and the building of a global online volunteer community that went from 0 to 1,000 in 10 weeks.

We Make Change volunteers have now gone on to make change with Greater London organizations, such as BEAM, Restless Development, Code Your Future, BIRDSONG, and UpRising.

HEART-DRIVEN COPY
IS THE 

LOVE LETTER
YOUR CUSTOMERS  
DESIRE TO
READ.


Summer 2019, "Make Change Now" campaign for London NGO, We Make Change.
Using classic literature to raise plastic pollution and ocean awareness (We Make Change).
What’s a summer blockbuster without its leading star ⭐️?

Don't take a risk, can't make a gain.

Walter Houston, The Treasure of the Sierra Madre