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Content Marketing:
Truist Bank

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As a content marketing strategist at Truist Bank, I worked on digital products: Bill Pay, Zelle®, and Online & Mobile Banking Adoption.

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Product Content Marketing: UX & UI

Working together with my Truist marketing partners, I focused on improving the user experience within the Truist customer journey.

 

This involved the creation and optimization of compelling digital content for Truist.com and email marketing campaigns. 

 

My role specialized in targeting mobile & online banking adoption, as well as engagement and enrollment into the Bill Pay and Zelle products.

Truist Bill Pay

tbd.

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Community changes everything, tagline
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Got a project in mind?
Let's talk.

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